Industrial Light & Magic commissioned Territory Studio to create concept designs and animation assets for “Space Jam: A New Legacy.” The live-action/animated film features LeBron James and his on-screen son Dom, a video game designer whose basketball game is taken to the next level when a rogue algorithm traps the pair inside a Warner Bros. themed virtual multiverse.
Read MoreTerritory designed floating holographic and UI elements to enhance and manipulate gameplay in a fully virtual world. Assets were composited by ILM into the Looney Tunes multiverse, while some elements were additionally ported into real-world environments such as Dom’s dorm room.
A lower resolution beta game was built featuring basic UI capabilities, the first incarnation of the final virtual basketball game featuring advanced technological tools during gameplay.
It was an immense honor to work on an iconic sequel alongside Grady Cofer and his incredible team at ILM, an opportunity to design key motion GFX that support and enhance the film’s supercharged storyline, original concepts crafted by our ambitious team of cross-disciplinary creatives.
Marti Romances, Co-Founder and Creative Director of Territory Studio SF
Some of the most effective 3D gameplay sequences take place during power-ups, boosts enabling extra abilities to appear such as dribbling faster, jumping higher, and running quicker. Player rings further accentuate such mega boosts with arrows, rings, and unique iconography that reimagine the gaming experience in an expansive virtual multiverse.
Different iterations for gameplay were brainstormed and created, relying on experience in the development of video games to build and animate compelling action sequences.
Floating holographic elements, such as a giant jumbotron and levitating hoops, were specifically designed to heighten gameplay excitement while floating monoliths provide dramatic lighting sources.
A simple yet elegant language of icons was designed for ILM to composite into the film. We created a library of icons that were not only used for core designs, as seen in jumbotron and power-up sequences, but also across different elements of the film’s eye-catching visual palette.
Director | Malcolm D. Lee |
VFX Supervisor | Grady Cofer |
VFX Producer | Kim LoCascio |
VFX Coordinator | Annalisa Benavente, Cameron Volker, Mandee Youse |