The First Purge

Client: Universal Pictures International
Category: Print - Social

After the success of The Purge: Election Year, Universal International once again asked Territory's Creative Advertising team to create Key Art and a Social Toolkit for this origin story.

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Continuing the themes of anarchy and chaos from the previous film, our creative highlighted the iconic costumes worn by the purge participants, and featured a few of our own characters, captured with an in-house photo shoot.  The film performed incredibly well, totalling over £6 Million at the UK box office.

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