Digital and Branding
Territory Projects

Horizon Zero Dawn: UI concepts and narrative elements

Title: Horizon Zero Dawn
Clients: Guerilla Games
Categories: UI & UX, Cinematics

Approached by Guerrilla to provide creative and design expertise for key UI and narrative elements for Horizon: Zero Dawn, we were excited by the scale and originality of this new concept.

The two-part brief included the creation of UI concepts for a key in-game holographic HUD device, as well as the creation of holographic assets and Camera Layout for a cutscene. Our involvement started with a collaborative R&D process between Territory and Guerrilla, aimed at exploring new mechanics and ways for a non-traditional UI system to exist in the game space.
Moving on to a holographic treatment for a 3 minute cutscene, which included creating the look for Hades, the core elements, Gaia and the overall environment, we contributed to the cinematography by emphasising the human element within the characters, thus heightening the emotional drama at that particular point in the game’s storyline.
Delivering our HUD UI concepts and cutscene treatment directly to Guerilla’s team, we were proud to have contributed to the HUD development of such an innovative game.

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UI Concepting

Cinematic Frames

Core Modules & Symbols Development

Environment Development

Gaia Development

Hades Development

Other Concept Development


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