Inspired by the rich holographics seen in science fiction and fantasy films, Biosay's founder wanted to convey her product vision with the same future facing energy.
With the presentation script as a starting point, we identified a number of narrative beats that could be supported by motion graphics. From lions and constellations, to data networks and DNA, health determinants and neural networks, our team visualised and animated each element in 3D. When projected on stage, the final animation assumed a rich holographic quality that highlighted and enhanced key messages in the 12 minute presentation.
Concluding with Biosay's brand logo and product icons, created by our sister company Territory Projects, the animation formed a dynamic and poignant backdrop to the talk, that helped to bring her subject matter, story and product vision to life.