Happy Death Day 2U

Client: Universal Pictures International & UK
Category: Creative Advertising - Digital - Print

It’s never a dull moment working on a Blumhouse title, and we’ve had our fair share from Split, Blackkklansman, The Purge franchise, Halloween and now Happy Death Day 2U.

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This sequel follows protagonist Tree Gelbman (Jessica Rothe), who unexpectedly re-enters the time loop of dying over and over,  and becomes determined to escape it after finding out her friends are now involved. She must face the new killer in order to uncover their identity and break free of the time loop.

 

Universal appointed us to develop the international toolkit and continue with the UK campaign roll-out across print and digital creative.

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Billboard Silent Footage

MPU

Double MPU

Leaderboard

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