The Spy

Client: Netflix
Category: Creative Advertising - OOH - Print

Based on a true story, Netflix's 'The Spy' takes viewers through the journey of Eli Cohen; the Israeli clerk-turned-secret agent, who lived between family life and infiltrating Syrian political and military circles.

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Our brief was to present Sacha Baron Cohen as we have never seen him before for his most serious role to date, as Eli Cohen: 'The Spy'. As one of Netflix's most prestigious titles, the art for this 6-part mini series needed to quickly display the crux of the story: a spy living a double-life. We finished Key Art, as well as a DOOH (Digital Out Of Home) Times Square takeover.

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