The future of sport, culture and community awaits! Nike's new.SWOOSH platform is where athletes, gamers, collectors and creators can join forces to rewrite the rules and discover Nike’s virtual creations. To announce the platform and its first community challenge, curating part of the 'Our Force 1' collection, Nike commissioned Territory Studio to produce a motion graphic teaser video. The video takes viewers into the pixelated 'DOT', a tesselated cubioid .SWOOSH universe which presents the endless creative possibilities that the platform enables.